Roland DGA
Roland DGA Booth #2034
Orange County Convention Center
North & South Halls
ORLANDO, FLORIDA
Event date: April 8th – 10th
| Date | Time |
|---|---|
| Wednesday – April 8, 2026 | 9:00 AM – 5:00 PM |
| Thursday – April 9, 2026 | 9:00 AM – 5:00 PM |
| Friday – April 10, 2026 | 9:00 AM – 3:00 PM |
| Dealer / Partner Booth List | |
| Economy Sign Supply | 1901 |
| Geneva Capital | 1746 |
| Glantz Sign Supplies (N. Glantz) | 1724 |
| Mac Papers | 2453 |
| Nazdar SourceOne | 2235 |
| TyrrellTech | 940 |
| Date: | Wednesday, Apr. 8th |
|---|---|
| Time | Activity |
| 11:00 AM | Vehicle Wrap |
| 12:00 PM | Paintable Wallcoverings with DIMENSE |
| 12:30 PM | Profit Center: VersaWorks Remote and Roland DG Connect Designer Software |
| 1:00 PM | Vehicle Wrap |
| 2:00 PM | Paintable Wallcoverings with DIMENSE |
| 2:30 PM | Profit Center: VersaWorks Remote and Roland DG Connect Designer Software |
| 3:00 PM | Vehicle Wrap |
| Date: | Thursday, Apr. 9th |
|---|---|
| Time | Activity |
| 11:00 AM | Vehicle Wrap |
| 12:00 PM | Paintable Wallcoverings with DIMENSE |
| 12:30 PM | Profit Center: VersaWorks Remote and Roland DG Connect Designer Software |
| 1:00 PM | Vehicle Wrap |
| 2:00 PM | Paintable Wallcoverings with DIMENSE |
| 2:30 PM | Profit Center: VersaWorks Remote and Roland DG Connect Designer Software |
| 3:00 PM | Vehicle Wrap |
| Date: | Friday, Apr. 10th |
|---|---|
| Time | Activity |
| 11:00 AM | Vehicle Wrap |
| 12:00 PM | Paintable Wallcoverings with DIMENSE |
| 12:30 PM | Profit Center: VersaWorks Remote and Roland DG Connect Designer Software |
| 1:00 PM | Vehicle Wrap |
What is the VG4? (Quick Positioning) |
| • Next-generation evolution of the VG3 platform • Professional print & cut eco-solvent system • Built for higher-value output, not just speed • Designed to help customers make more money per job Ask: “What are you printing today that you wish looked better or sold for more?” Simple Pitch: “VG4 gives you better color, more consistency, and smarter automation — so you can produce higher-value work with less effort.” |
What’s New vs VG3 (Talk Track) |
| This is NOT just an update — it’s a refinement of what matters most Improved Color & Output Quality • Expanded color performance (incl. TR3 Red benefits) • Better vibrancy, gradients, and fine detail Why it matters: Customers can charge more for premium work (wraps, branding, retail graphics) More Consistent Production • Improved print stability and repeatability • Less rework, fewer surprises Why it matters: Less wasted media/ink = higher profitability Smarter Workflow Integration • Enhanced print & cut automation • Improved take-up / unattended operation Why it matters: Run longer jobs with less operator involvement Balanced Real-World Speed • Competitive throughput without sacrificing quality Why it matters: No trade-off between speed and sellable output |
Who is this for? (Target Customer) |
| New, Existing VG/SG users, or customers with competitive machines ready to upgrade Shops doing: •Vehicle wraps •Stickers / decals •Retail signage •Branded graphics Customers who care about: •Color accuracy •Consistency •Ease of use |
Key Value Message (Use This!) |
| Instead of talking specs, say: “VG4 helps you produce more sellable prints, more consistently, with less effort — which directly improves your margins.” |
Competitive Positioning |
| Against low-cost competitors (Mimaki, etc.): • Better color quality & brand output • More refined workflow • Higher sellable output value “You’re not just printing — you’re producing work customers will pay more for.” Against high-end systems (Epson/HP): • Comparable output quality • Easier workflow (integrated print & cut) • Lower total cost of ownership – Remember to walk customers to the Profit Center |
FAQ |
| Q: Is this just a VG3 update? “No — it’s a next-generation focused on output quality, consistency, and real production efficiency.” Q: What’s the biggest improvement? “Color performance and consistency — you’ll see it immediately in sellable output.” Q: Is it faster? “It’s optimized for real-world production — meaning you get speed and quality, not one or the other.” Q: Why upgrade from VG3? “Better color = higher-value jobs. Better consistency = less waste. It directly improves profitability.” Q: Who should buy this? “Any shop that wants to move from ‘printing’ to producing higher-margin work consistently.” • Emphasize sellable output, not speed numbers |
| Product | MSRP | Promo | Promo MSRP |
|---|---|---|---|
| XG-640 | $22,995.00 | $3,000.00 | $19,995.00 |
| XP-640 | $18,995.00 | $2,000.00 | $16,995.00 |
| LG-640 | $26,395.00 | $3,400.00 | $22,995.00 |
| LG-300 | $23,095.00 | $2,100.00 | $20,995.00 |
| CO-300i-F2 | $54,995.00 | $5,000.00 | $49,995.00 |
| Product | MSRP | Promo | Promo MSRP |
|---|---|---|---|
| BY-20 | $9,345.00 | $1,350.00 | $7,995.00 |
| S-PG2-2XX | $298.95 | $298.95 | Included |
| S-POWDER | $42.49 | $42.49 | Included |
| S-F164 | $159.99 | $159.99 | Included |
| Total | $9,846.43 | $1,851.43 | $7,995.00 |
| Product | MSRP | Promo | Promo MSRP |
|---|---|---|---|
| BY-20 | $9,345.00 | $1,445.00 | $7,900.00 |
| PTF-COMBO-K | $6,045.00 | $950.00 | $5,095.00 |
| S-PG2-2XX | $298.95 | $298.95 | Included |
| S-POWDER | $42.49 | $42.49 | Included |
| S-F164 | $159.99 | $159.99 | Included |
| Total | $15,891.43 | $2,896.43 | $12,995.00 |
| Product | MSRP | Promo | Promo MSRP |
|---|---|---|---|
| TY-300 | $21,995.00 | $3,000.00 | $18,995.00 |
| S-PG2-5XX | $484.95 | $484.95 | Included |
| S-POWDER | $42.49 | $42.49 | Included |
| S-F328-30 | $328.99 | $328.99 | Included |
| Total | $22,851.43 | $3,856.43 | $18,995.00 |
| Product | MSRP | Promo | Promo MSRP |
|---|---|---|---|
| TY-300 | $21,995.00 | $4,495.00 | $17,500.00 |
| DTFS-MIRO36-V2 | $7,495.00 | $7,495.00 | |
| S-PG2-5XX | $484.95 | $484.95 | Included |
| S-POWDER | $42.49 | $42.49 | Included |
| S-F328-30 | $328.99 | $328.99 | Included |
| Total | $30,346.43 | $5,351.43 | $24,995.00 |